Van der Valk - Maximale zichtbaarheid langs de A27
Gorinchem - A27
For Van der Valk Gorinchem, SignDeal implemented a complete renovation of the facade advertising, focused on optimal visibility from the A27.
The existing signage has been completely removed and replaced with a sleek, high-quality design featuring illuminated box letters. The new signage is positioned in three prominent locations: above the entrance and twice on the hotel's roof.
With the recognizable Van der Valk Toucan as the central element, a powerful and distinctive look has been chosen, which has maximum impact both during the day and at night.
The result is a modern and professional look that perfectly matches the quality and image of the hotel.
The reactions speak for themselves: “Positive!! Everyone is happy with it and we are getting nice reactions on social media.”
Van der Valk Gorinchem has been an established name in Gorinchem for years. However, until recently, the location along the A27 lacked a facade that would do justice to its prominent visibility.
Together with SignDeal, the step was taken to also bring the exterior's recognizability and appearance up to the brand's level. The existing signage was removed and replaced with a sleek, modern execution.
The new signage has been placed in three prominent locations: above the entrance and twice on the hotel's roof. This significantly enhances visibility from the highway, making the hotel immediately recognizable both day and night.
With the iconic Van der Valk Toucan as the central element, a powerful and trustworthy image has been chosen. Consistency is essential, especially with a strong brand like Van der Valk; every location must project the same quality and experience.
The realization of the project required tight scheduling and precise execution. Through good coordination with the client and efficient assembly, the project proceeded smoothly, without disrupting daily hotel activities.
The result is a powerful, contemporary sign that perfectly matches the quality and appearance of Van der Valk. A location that can be admired. Day and night.
Work in progress - from old to new
Behind a speaking end result, there is always tight execution.
For Van der Valk Gorinchem, we have started with the dismantling and removal of the existing facade signage. Subsequently, the new signage was built and mounted on both the entrance and the roof of the building.
The work was carried out with attention to detail, safety, and minimal impact on the hotel's daily operations. An efficient approach and good preparation allowed us to complete the project in a short period.
From the initial disassembly to the moment the lights first turn on: every project is a transformation.
Box letter with advance lighting
The new advertising messages are designed as box letters. By means of a sturdy roof construction including ballast, with the recognizable toucan.
The letters are mounted on coated mounting profiles and have front illumination.
If you want information about what we can do for you, contact us now! If you want to see what facade advertising will look like for you, use our matching tool now and request a sample immediately.
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